ABOUT THE CREATOR

Hi! I’m Amy Gray.

Executive Leadership Coach & Founder of The Leadership Effect.

Over the past 25+ years, I’ve worked in senior leadership, digital, technical, and marketing roles — and today, I coach growth-minded leaders and teams across a wide range of industries to build clarity, confidence, and high-performance leadership.

In my work with leaders, one thing has become clear:

When you aren’t clear on your personal leadership values, it’s easy to get pulled off course — by pressure, by politics, or simply by being too busy.

That’s why I created the Leadership Canvas framework — to help leaders define their leadership identity and lead with greater purpose, presence, and impact.

And one of the most important, foundational pieces of the Leadership Canvas and the Intentional Careers Canvas is your personal values.

Intentional Career Canvas

Let's build your Leadership Canvas from the inside out

— starting with the values that make you, you.

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