ABOUT THE CREATOR

Hi! I’m Amy Gray.

Executive Leadership Coach & Founder of The Leadership Effect.

Over the past 25+ years, I’ve worked in senior leadership, digital, technical, and marketing roles — and today, I coach growth-minded leaders and teams across a wide range of industries to build clarity, confidence, and high-performance leadership.

In my work with leaders, one thing has become clear:

When you aren’t clear on your personal values, it’s easy to get pulled off course — by pressure, by politics, or simply by being too busy.

That’s why I created the Canvas framework — to help you move forward in your career with greater purpose, presence, and impact.

And one of the most important, foundational pieces of the Intentional Career Canvas is your personal values.